What each tool does
HeyGen makes videos featuring a lifelike AI avatar, which can even look like you. You supply text, an image or audio, and it generates a complete video with narration and captions. It is used for social content, online courses and business videos.
Hailuo AI, which runs on MiniMax models, turns text prompts or photos into short videos and images. You can use reference images to guide the look. It also includes meme tools, audio features, design assets and an agent, plus tutorials for beginners. Credits can be earned through surveys, and there is a free way to start.
Key differences
- HeyGen is about a presenter delivering a message; Hailuo AI is about generating creative clips and images.
- Hailuo AI offers meme and design tools aimed at quick social content, which HeyGen does not focus on.
- Hailuo AI supports reference images to steer the visual style of its output.
- HeyGen is paid with a free way to start; Hailuo AI is freemium and lets you earn credits through surveys.
- HeyGen suits educators and businesses; Hailuo AI suits social media creators and meme makers.
Which should you choose?
Choose HeyGen if you want to explain, teach or sell with a consistent presenter and clear captions, without filming yourself.
Choose Hailuo AI if you want to experiment with fun, visual content for social media, such as short animated clips from a photo or memes, at little or no cost.
Hailuo AI is an easy entry point for students and hobbyists. For HeyGen paid plans, check the pricing page for current plans and use a card that supports international payments.
Can you use both?
Yes. You could create short visual clips in Hailuo AI and use them as cutaways inside a HeyGen presenter video to keep viewers interested.
